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Big East partnership with Nike
Posted:
Mon Feb 09, 2015 10:42 amby Jet915
The Big East and Nike have signed a multi-year deal that will allow Nike with sponsorship rights to all Big East tournament events. Nice.
http://www.bigeast.com/genrel/020715aaa.html
Re: Big East partnership with Nike
Posted:
Mon Feb 09, 2015 11:51 amby RDinNY
It's not clear from the article but I assume St. john's, which has a deal with Under Armour, will nit have to wear Nike gear.
Re: Big East partnership with Nike
Posted:
Mon Feb 09, 2015 1:36 pmby Edrick
I have seen that addressed before by not making the individual teams change who they have contracts with but for things off the court (like press conferences) they cover up the other branding. (tape or whatever) or you simply don't wear branded stuff.
At the Final Four, they are crazy about it, all the way down to the type of water you drink.
Re: Big East partnership with Nike
Posted:
Mon Feb 09, 2015 7:33 pmby gtmoBlue
What is the length and dollar value of this deal...any leaks regarding those 2
points?
Re: Big East partnership with Nike
Posted:
Tue Feb 10, 2015 12:35 pmby NJRedman
I'd rather we sign with Under Armour. As I just posted in another thread, our deal with Nike was horrible. You couldn't find any gear around and they didn't really do much for us. We should all sign with UA because they are actually hungry to do things with these schools unlike Nike who only cares about Oregon and the big name schools. Upstart league and upstart sports network pairs with upstart athletic gear company.
Re: Big East partnership with Nike
Posted:
Wed Feb 11, 2015 2:44 pmby JOPO
NJRedman wrote:I'd rather we sign with Under Armour. As I just posted in another thread, our deal with Nike was horrible. You couldn't find any gear around and they didn't really do much for us. We should all sign with UA because they are actually hungry to do things with these schools unlike Nike who only cares about Oregon and the big name schools. Upstart league and upstart sports network pairs with upstart athletic gear company.
Agree as Seton Hall is an Under Armour school as well. They treat us well so far. This is our first year with them. Previously we were with Adidas who flat out sucked.
Re: Big East partnership with Nike
Posted:
Thu Feb 12, 2015 3:17 pmby gtmoBlue
Adidas, UA, Nike, Reebok...
How much is the deal worth and what is the length of the deal?
If only 3-5 years can see what UA offers then.
Re: Big East partnership with Nike
Posted:
Thu Feb 12, 2015 3:44 pmby NJRedman
The swoosh doesn't care about our schools with the exception of GTown and maybe Nova. They used to but not anymore.
Imagine if Under Armour was producing Big East apparel like shirts and sweatshirts. I'd buy one.
Re: Big East partnership with Nike
Posted:
Fri Feb 13, 2015 2:04 pmby JOPO
NJRedman wrote:The swoosh doesn't care about our schools with the exception of GTown and maybe Nova. They used to but not anymore.
Imagine if Under Armour was producing Big East apparel like shirts and sweatshirts. I'd buy one.
Exactly! Agree again!
Re: Big East partnership with Nike
Posted:
Fri Feb 13, 2015 2:14 pmby RDinNY
JOPO wrote:NJRedman wrote:The swoosh doesn't care about our schools with the exception of GTown and maybe Nova. They used to but not anymore.
Imagine if Under Armour was producing Big East apparel like shirts and sweatshirts. I'd buy one.
Exactly! Agree again!
I don't think any business wants to see their competition grab a foothold. While St. John's and Seton Hall were not a priority for Nike, I don't think they wanted us to sign with Under Armour. Obviously, UA grabbing Notre Dame is a bigger concern.